Description
All report data can be filtered by Campaign, Ad Group, Campaign Type, Campaign Status and Device.
The report contains a Google Ads account selector, so you can use the report for different accounts with a couple of clicks.
Summary section:
- Analysis of key metrics – WoW / MoM / YoY
- Temporal graph Clicks / conversions / cost (current month)
- Clicks / CPC / CTR time graph (current month)
Performance section by campaign vs. previous period:
Choose the date to analyze WoW / MoM / YoY.
- Click performance
- Conversion performance
- Costs
- Table with important metrics to analyze campaign by campaign, being able to sort by type of campaign.
- Table with important metrics to analyze groups of ads, being able to sort by campaign.
Keyword performance section vs. previous period:
Choose the date to analyze WoW / MoM / YoY.
- Table with important metrics to analyze search keywords by match type, campaign and ad group.
- Table with important metrics to analyze search terms by match type, campaign and ad group.
Difficulty in adapting the template
Simple. You only have to connect your Google Ads data.
Colors and logo can be easily customized.
Llegué a Chartud.io a través del blog y la verdad es que ha sido un gran descubrimiento. Las plantillas están muy bien diseñadas, son avanzadas pero fáciles de usar, y han mejorado mucho la manera en que presentamos informes. Tanto para uso interno como para compartir con clientes, estas plantillas marcan la diferencia.
Muchas gracias a Álex Serrano por crear un sitio con recursos tan valiosos. ¡Seguiré atento a nuevas plantillas!