Full Report Google Ads Campaigns – 7 pages

😎With this template you save 10 hours of work!

$92.95

Complete report to analyze Google Ads accounts in depth. All the data more united and with better more scope to reach the metrics you need in your daily, weekly or monthly analysis. Compare with the previous month or with the same period of the previous year.

⚙️We help you with the connection

Data sources
Googleads-icon
Analytics-icon

-Google Ads Connector (free)

-Google Analytics 4 Connector (free)

The report contains a Google Ads account selector and a Google Analytics 4 account selector, so you can use the report for different accounts with a couple of clicks.

Includes tutorial for connecting your data sources.

Description

Page 1: Summary

  • Analysis of key metrics MoM & YoY
  • Time chart with clicks, conversions and cost (connected to multifilter with main metrics)
  • Table with the best campaigns by clicks, conversions and cost.
  • Performance by months of the current year by clicks, conversions and cost.
  • Clicks and conversions per device
  • Conversion types with more results

 

Pages 2 and 3: Campaign performance MoM | YoY

Page with filters to choose from: Campaign, ad group, campaign type, campaign status and device.

  • Analysis of the main metrics grouped by:
    • Performance clicks
    • Conversion performance
    • Costs
      All with time indicators and graphs
  • Clicks, conversions and costs per day
  • Campaign and ad group performance with two connected tables. Click on the campaign and analyze each ad group that composes it.
    • Metrics such as: budget, clicks, impressions, CTR, average CPC, conversions, conversion rate, cost and cost/conversion.
  • Visibility per campaign & ad group (table with required metrics)

 

Pages 4 and 5: Keyword performance MoM | YoY

Page with filters to choose from: Campaign, ad group, campaign type, campaign status and device.

Choose the keyword or search term you want in different ways: Equal To, Contains, Starts With, Regex….

  • Analysis of key metrics
  • Bar chart with clicks and CTR per keyword (other optional metrics such as average CPC vs. conversions)
  • Top 10 keywords based on clicks, conversions and conversion rate)
  • Top 10 search terms based on clicks, conversions and conversion rate)
  • Exhaustive analysis by keyword (table with main metrics)
  • Exhaustive analysis by search term (table with main metrics)
  • Auction comparison table

 

Pages 6 and 7: MoM | YoY Behavior

Analyze how the traffic that arrives to the website from Google Ads behaves.

Page with filters to choose from: Google Ads Campaign ID, Campaign and Target URL.

  • Table to analyze behavior by Campaign
  • Table to analyze behavior by keyword
  • Table to analyze behavior by Search Queries

 

Difficulty in adapting the template

Simple. You only need to connect your Google Ads and Google Analytics 4 data.

Colors and logo can be easily customized.

 

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